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#238 – Chris Huber on How Static Site Importer Makes Migrating Any Website to WordPress Easier Than Ever
Data migration is under discussion in this episode thanks to Chris Huber, who brings tales from Automattic’s front lines. We explored how Data Liberation and the Static Site Importer give WordPress users the power to ‘liberate’ their sites from other platforms, any platform. One concept discussed was transforming any static HTML or existing site into…
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#237 – Robert Abela on WordPress Security and the Battle Against AI Threats
The conversation focused on insights from the 2026 WordPress Security Survey by Melapress, featuring guest Robert Abela. We talked about persistent concerns among WordPress users, with 78 percent of survey participants expressing security worries and nearly 68 percent having experienced at least one security incident in the last year. The discussion explored the gap between…
Nathan Wrigley
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#236 – Brian Coords on WordPress as the Source of Truth
Today, I’m joined by Brian Coords from Automattic, and the podcast is focused upon the intersection of WordPress block themes, AI, and agency workflows, using the concept that “the site is the source of truth.” We talk about the value of leveraging WordPress’ built-in systems, like patterns and content guidelines, to ensure consistency and guide…
Nathan Wrigley
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#235 – Rob Pugh and Tony Arcangelini on Bringing Podcasting to Jetpack
The conversation focused on Jetpack’s new podcasting features for WordPress, discussing how creators can now easily publish, distribute, and manage podcasts directly from their sites. We talk about the integration with newsletters and social sharing, enabling creators to distribute content through a single publish action. We also explore the advantages of WordPress ownership versus proprietary…
Nathan Wrigley
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#234 – K. Adam White on Migrating to Blocks With Artisanal Care and Enterprise Efficiency
Today I’m talking with K. Adam White from Human Made about large-scale content migrations to WordPress’ block editor, especially for enterprise clients. We discuss the use of patterns and bespoke tooling to transfer complex layouts from other CMS platforms, like Sitecore, while maintaining editorial flexibility and brand consistency. We also get into the growing power…
Nathan Wrigley
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#233 – Chris Reynolds on Building Trust With Project Contracts for Reliable AI Development
The conversation focused on AI-assisted development in WordPress, exploring how large language models like Claude can be both powerful and unpredictable. We talked about the need for guardrails, structured project contracts and reviewer agents, to ensure outputs are reliable, secure, and accessible. We also explored the changing nature of developer work, the increasing playfulness and…
Nathan Wrigley
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#232 – Aaron D Campbell on Navigating WordPress Security in the AI Era
The conversation focused on the rapidly evolving landscape of WordPress security, emphasising the impact of AI on both attack complexity and defence strategies. We talked about the accelerating pace at which vulnerabilities are discovered and exploited, prompting the need for proactive, collaborative efforts within the WordPress and hosting communities. We also got into layered security,…
Nathan Wrigley
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#231 – Damon Cook on How WP Trend Watcher Keeps Him Up to Date With WordPress
On the podcast today we have Damon cook to talk about WP Trend Watcher, a locally run tool that aggregates, summarises, and curates WordPress news using AI and human review. We discussed the challenge of keeping up with the rapid, ever-changing WordPress ecosystem, and how automation can help cut through information overload. We also explored…
Nathan Wrigley
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#230 – Adrian Sticea on Navigating the Decline of WordPress Work on Upwork and the Rise of New Opportunities
I’m talking today with Adrian Sticea about the decline in freelance WordPress work available through Upwork, highlighted by a viral LinkedIn post and graph showing work drying up from 2023 onward. We get into the many reasons behind this shift, the impact of AI making developers more efficient, increased marketplace competition, economic uncertainty, and new…
Nathan Wrigley

Nathan Wrigley