WPReviewSite.com for sale

[andrea_r]

Apparently a lot. Someone's still paying for the hosting.

[MiroslavGlavic]

How much would you guys pay for WPTavern? :)

[Dan Grossman]

Yeah, the numbers do seem kinda odd.

Dan is well known as an expert at marketing websites so it's not surprising his income is reasonable high despite low traffic volumes, but I would never expected it to be that high.

If you actually do the numbers, it's only a 0.9% conversion rate. 1537 sales from 163,210 unique visitors. It's easy to make $200,000 when each sale is $97 to $352.

[Ryan]

Welcome to the Tavern Dan :)

I am clearly doing something horridly wrong as I get nothing like a 0.9% conversion rate.


Actually, now that I think about it, almost all of my products are free. That would definitely explain why your conversion rate is massively higher than mine :)

If I had 0.9% conversion rate I would be a very happy camper :D

PS: Egads, my grammar was appalling in that post you quoted!

[Dan Grossman]

Considering the high quality of the traffic to the site, as something like 40% comes from blogs where the reader *knows* it's a paid plugin before hitting the site, 0.9% is pretty low. The marketing copy is almost exactly what it was when I first wrote it a year and a half ago. If I were smarter about prioritizing I'd have done some rewriting and testing to see if I can do better.

My other ecommerce sites where the products aren't quite so expensive have conversion rates in the 3-5% range.

Either way I'll be surprised if someone does buy the site on Flippa. I'm asking for a lot. But it's not a big deal if it doesn't sell -- I'll just earn the money $6k/month instead of all at once.

Mostly I just wanted to test the waters at Flippa since I haven't listed something so expensive there before. I have another site I've been considering selling for over a year, which might be too big for an auction like that. Revenue is almost half a million a year (gross), I'd need a real lawyer and broker and all that annoying stuff.