Last year at this time, Justin Tadlock announced that he would be conducting an experiment on ThemeForest. The goal of the experiment was to see if it was possible to get other theme authors to write better code and enable better compatibility with the thousands of other themes and plugins for WordPress. Justin has now published the results of that experiment.
Instead of preaching from the outside, Justin created a theme that passed the Theme Review team guidelines which not many ThemeForest themes can claim. It was everything a seasoned developer would want. Without any marketing other than his announcement post, he generated $2,017.50 from 99 sales. There are a number of other things Justin mentions in the post that I highly encourage you to read, especially if you’re thinking about selling themes on ThemeForest. (more…)